Privacy Policy

Last updated: August 2026

At Whimsical Mumblings (https://www.whimsicalmumblings.co.uk), your privacy is important to me. This Privacy Policy explains what information may be collected when you visit my website, how it is used and the choices you have regarding your personal information.

If you have any questions about this Privacy Policy, you can contact me at whimsicalmumblings@ymail.com.

Who I Am

Whimsical Mumblings is a UK lifestyle and family blog written and managed by Sarah.

What Information I Collect

Depending on how you use this website, I may collect the following information:

  • Information you choose to provide, such as when contacting me by email or entering a competition or giveaway.
  • Anonymous information about how visitors use the website through Google Analytics.
  • Information collected through cookies, where you have given your consent.

I do not sell, rent or trade your personal information with third parties for marketing purposes.

Cookies

Like most websites, Whimsical Mumblings uses cookies to help the website function properly and to improve your browsing experience.

Cookies are small text files stored on your device that allow websites to remember certain information.

Some cookies are essential for the website to work correctly, while others, such as analytics cookies, help me understand how visitors use the site.

When you first visit the website, you may be asked to accept or manage your cookie preferences. You can also control or delete cookies at any time through your browser settings, although disabling certain cookies may affect how the website functions.

Google Analytics

This website uses Google Analytics to help understand how visitors use the site. Google Analytics collects anonymous information such as:

  • Pages visited
  • Time spent on the website
  • Device and browser information
  • General location (such as country or region)

This information helps me improve the website and create content that readers enjoy. I do not use Google Analytics to personally identify visitors.

For more information, please see Google's Privacy Policy.

Competitions and Giveaways

From time to time, I may run competitions or giveaways.

If you choose to enter, I will collect the information needed to administer the competition, such as your name, email address and, if you win, your postal address so your prize can be sent.

Your personal information will only be used for administering that specific competition and will not be shared with third parties except where necessary to deliver your prize (for example, the sponsoring brand or courier). Once the competition has ended and prizes have been fulfilled, your personal information will be securely deleted unless I am legally required to keep it for longer.

Affiliate Links

Some posts on Whimsical Mumblings contain affiliate links.

This means that if you click on one of these links and make a purchase, I may earn a small commission at no extra cost to you.

Affiliate links help support the running of this blog and allow me to continue creating free content. I only recommend products and services that I genuinely believe may be of interest to my readers.

Third-Party Websites

This website may contain links to other websites, including retailers, brands and social media platforms.

Please note that once you leave Whimsical Mumblings, I have no control over those websites or how they collect and process your data. I recommend reading their privacy policies before providing any personal information.

Your Rights

Under UK data protection law, you have the right to:

  • Request access to the personal information I hold about you.
  • Request that incorrect information is corrected.
  • Request that your personal information is deleted where appropriate.
  • Object to or restrict certain types of data processing.
  • Withdraw consent where processing is based on your consent.

If you wish to exercise any of these rights, please contact me using the email address below.

If you are unhappy with how your data has been handled, you also have the right to complain to the Information Commissioner's Office (ICO).

Changes to This Policy

I may update this Privacy Policy from time to time to reflect changes in legislation, technology or the way this website operates.

Any updates will be published on this page, along with the revised "Last updated" date.

Contact

If you have any questions about this Privacy Policy or how your personal information is handled, please contact:

Sarah
Whimsical Mumblings
Email: whimsicalmumblings@ymail.com